The Start'in ESS 2021-2022 promotion
The Student House is pleased to present the 13 projects of this year's class!
APPÉTOQUE
Gourmet alternatives for people with specific physiological needs
Appétoque's ambition is to diversify health food by offering gourmet alternatives with enriched products for people with specific physiological needs. Tackling undernutrition and food waste by highlighting the pleasure aspect, often absent from the meals of these consumers, is at the heart of the project.
The first product, POFiné, was designed for and with senior citizens. It's a gourmet dessert, rich in protein and a source of omega 3 and fiber, which limits muscle wasting and the deterioration of cognitive functions and digestive capacity. This product has been tested and validated by senior citizens and a medical team.
The brand intends to rapidly diversify its range to include other sweet and savoury foods.
What social/environmental problem does Appétoque address?
The UN's goal is that, by 2030, everyone should have access to sufficient, safe and nutritious food, and that malnutrition should be eliminated. This particularly concerns the elderly, who often experience a loss of appetite, have specific nutritional needs and are very concerned by undernutrition. To contribute to this "Hunger and Food" MDG*, Appétoque is developing gourmet foods to make seniors want to eat them, and enriched with nutrients to limit their deficiencies and, in the longer term, help reduce undernutrition.
Appétoque also contributes to the "Sustainable Consumption and Production" MDG, which aims to significantly reduce the volume of food and non-food waste by 2030. To achieve this, the brand develops products that correspond to consumers' desires, and their dosage is adapted to provide them with sufficient nutrients while respecting their appetite. Thanks to these characteristics, Appétoque aims to help reduce food waste, which is very high in healthcare establishments.
Their products are also designed with today's environmental challenges in mind: they are manufactured and distributed on a regional scale, using 100% French ingredients, and their packaging is 100% recyclable.
*SDGs:Sustainable Development Goals
- Juliette Stym-Popper : CEO - commercial and marketing aspects
- Pauline Thevenet: CPO - Product Manager
- Maxime Darras: CFO - administrative, legal and financial
OPHIOZ
Upcycling
OPHIOZ's aim is to transform cardboard waste into local scenic and decorative objects.
Eventually, the aim is to develop other waste-based materials by harvesting and transfiguring other materials, including natural ones such as mycelium.
What social/environmental problem does the OPHIOZ project address?
OPHIOZ responds to an environmental issue: the local recycling of cardboard "waste".
Boxes used for transport or removals are the type of waste most often found outside the garbage can because they are too bulky. This represents an additional burden for maintenance staff. Even the slightest rain increases the weight of the waste, making it impossible to reuse and causing a nuisance on the public highway. If they are burned, they lose a lot of energy if they are damp.
They are also produced on a daily basis, and are rarely reused.
Moreover, using them in local production would make it possible to avoid certain imports, notably of wood, and thus limit deforestation.
- Marc Evrard: Founder
CLIC & MOI
Application to fight the digital divide
CLIC&MOI is a service that puts students who want to be financially independent in touch with people who are victims of the digital divide and who need digital support.
What social/environmental problem does the Clic & Moi project address?
Exchanging e-mails, buying train tickets or tickets to a show, shopping online, dealing with administrative formalities, or even just having fun on the Internet... Digital technology has become an essential part of our daily lives. As the periods of confinement at COVID-19 have shown, it is now essential to know how to use digital tools to avoid isolation and keep in touch with loved ones via video calls, photo exchanges and so on. The entire healthcare sector is also going digital (online vaccination appointments, PCR, e-health procedures, etc.), as are public procedures, which should soon reach 100% dematerialization.
In quantitative terms, 14 million people in France are affected by "illectronism", i.e. the inability to use IT tools, and 57% of them are senior citizens. In addition to this problem, there are 1.2 million students in financial difficulty, while student jobs are hard to find. The social issue to be addressed is the digital divide in society and the financial precariousness of students. CLIC&MOI brings virtuous solutions to these two problems!
ECOBOOK
Student book resale platform
EcoBook is a platform that brings students together to facilitate the purchase and resale of second-hand books. Equipped with intelligent cover recognition to enable ads to be placed online more quickly and easily, EcoBook aims to offer its users summaries of news related to their field of study, as well as to support student associations, in charge of reselling the books of former students, in digitizing their services.
What social/environmental problem does the EcoBook project address?
EcoBook addresses both social and environmental issues: it's the first intelligent application to facilitate the university experience. What's more, EcoBook's offer is designed to create a circular economy, by facilitating contact between students wishing to resell books at low prices. This would contribute to sustainable development through the reuse of existing textbooks. The service offered by EcoBook is designed to save money, time and productivity.
EUJAN
Creation of a tree pollen-based insulating material for building construction
Following successive confinements, Eujan's founder got into the habit of walking the streets of Paris for several hours a day, particularly last spring. She noticed a very large quantity of pollen in the streets. She wondered what happened to it: was it collected, burnt or recycled? She came up with the idea of transforming this natural "waste" into a useful and ecological product.
Aware of the environmental challenges we face, her ambition is to put her creativity and skills as a student architect-engineer to work on an ecological project: recycling tree pollen and giving it a second life as an insulating material for building construction.
What social/environmental problem does Eujan address?
This project is part of an approach to recycling and enhancing a natural material, in order to give it a new utility and a new use. What's more, as the construction industry is highly polluting, it makes sense to reduce its environmental impact by using bio-sourced materials.
- Lola Vanwormhoudt : Founder
INTRAMUR
Cultural mediation
INTRA'MUR is a socially committed artistic project. The aim is to give young people from disadvantaged neighborhoods a positive, responsible experience by creating frescoes in public spaces. During this adventure, the street artist Gris Fluo, known for numerous projects created in the Paris region, will share his know-how.
What social/environmental problem does the Intra'Mur project address?
Through this project, Intra'Mur aims to encourage the geographical mobility of young people from difficult family backgrounds. By creating a participative fresco, they hope to create a social link that will enhance the young people's individual skills, as well as their responsibility towards collective work. By developing their skills in helping others, taking the initiative and listening to each other, this project has the potential to have a positive, long-term impact on these young people.
A 2016 study carried out by the Observatoire des inégalités, concludes that the poverty rate averages 42% in priority neighborhoods, compared with 16% in the cities where they are located. These neighborhoods are also characterized by an overrepresentation of a young population, with a quarter of residents aged under 14 (compared with 18% in the city). Their remoteness from universities and cultural facilities explains the difficulties encountered in terms of education, employment and income. According to INSEE, in the Paris region, 13% of the population live in priority urban districts (1.5 million inhabitants). These alarming figures alone justify the need to act in favor of disadvantaged youth.
- Michèle Garnier : In charge of project management and liaison with artists
- Romane Koenig: Head of partnerships, communications and press contact
- Joyce Razaiaritiana : In charge of mediation, home liaison and youth supervision.
THE THREE HEADS
Graphic and economic book publisher
Art must be ACCESSIBLE TO EVERYONE!
The publishing house Les Trois Têtes was founded in Paris in 2020 by three former students of the Ecole Estienne, to promote young creators in the graphic arts field by enabling them to publish books, produce fine art prints, and exhibit them.
Les Trois Têtes is also keen to raise public awareness of the skills involved in graphic design, not only by offering workshops but also by producing works at affordable prices.
What social/environmental problem does your project address?
One of the problems faced by all young creative graduates is that they find themselves confronted with a difficult cultural market, where making oneself known and one's work visible is a constant battle.
The aim of Les Trois Têtes publishing house is to create a framework open to experimentation and the emergence of new talent. The 3 co-founders are artists and students themselves, and are keen to create this long-sought space for encouragement.
This introduction to the book trade is also an opportunity. For some, it's an opportunity to become autonomous in shaping their work, while for others it's a chance to demonstrate their skills. Editions Les Trois Têtes sees itself as a learning structure.
Finally, through the creation of accessible and singular works, Les Trois Têtes aims to enable a wider public to feel legitimately involved in contemporary artistic creation.
- Thibault Boube: Co-founder
- Asako Yamasaki: Co-founder
- Mathilde Nourrisson: Co-founder
SIR MARMOSET
Solidarity photography
Messire Ouistiti was conceived as a photographers' agency, with the idea of using their camera as a weapon in the fight against social injustice.
Messire Ouistiti has two ambitions: to federate a community to carry out solidarity projects, and to revolutionize photography processes, making them accessible.
Messire Ouistiti is the alliance between political correctness and animal audacity. He's a vigilante who, armed with his camera, denounces, unveils, brings to light... He wants to overturn the currents of thought, boldly playing with the rules imposed on him.
What social/environmental problem does Messire Ouistiti address?
Messire Ouistiti responds to two social issues:
- Equal opportunities (employment & education): discrimination linked to appearance is real, whether on social networks, on a CV, or simply in everyday life. "Clothes don't make the man, but they do help! La Cravate Solidaire.
Unfortunately, not everyone has the same ability to "take care" of their appearance (in every possible sense of the word).
- Social ties (isolation): in today's advanced modern society, there's a lot of talk about individualism, and an increase in loneliness and isolation. Social networks are at the heart of this social dynamic.
Messire Ouistiti wants to play a part in local development, because citizen involvement is essential today. However, associations are struggling to make themselves visible thanks to a tightly controlled and limited budget, and to maintain the commitment of volunteers.
- Erick Lah : Founder
OMNICITY
An online 3D home configurator for your renovation projects
Created by architects, the OmniCity platform offers a digital renovation solution for everyone. In concrete terms, it enables you to generate 3D plans of possible interior refurbishments based on your criteria and needs.
Real estate professionals and private individuals can easily renovate their properties via an interactive and intuitive platform.
What social/environmental problem does the Omnicity project address?
OmniCity responds to an environmental problem:
- The building sector accounts for 44% of the energy consumed in France. And it emits nearly 123 million tonnes of CO2 every year.
- Renovation therefore quickly became the solution to this problem. Decorative renovation accounts for 48% of all work carried out in France, while energy renovation accounts for 26%.
- OmniCity can help you with these 2 aspects, both in terms of design choices and energy efficiency.
Kevin Keita - CEO & Co-founder
ROLLING FRIPE
Travelling ecological thrift shop
To raise young people's awareness of the ecological and social impact of fast fashion and offer them an accessible alternative, Rolling Fripe was inspired by the Food Truck system, which is widespread in France. Rolling Fripe is a 20m³ Fripe Truck, fitted out as a thrift shop with vintage and second-hand women's and men's clothing, to get closer to young people by inviting itself onto their campuses and into cultural venues such as festivals and third places.
What social/environmental problem does the Rolling Fripe project address?
The fashion industry is one of the most polluting in the world. Every year, 100 billion tonnes of clothing are produced worldwide, and 4 billion tonnes of clothing waste in Europe.
Low-end ready-to-wear brands are owned by large multinationals, perpetuating a manufacturing process that is harmful to the planet and to the people employed.
Alternatives to Fast Fashion are often little-known, and don't fit into the budgets of students, who are the main consumers of Fast Fashion.
- Hermine De Sagazan: Co-founder
- Charlotte Ogier: Co-founder
SMART KAPS
Creation of "kaps" to carbonate water
Smart Kaps aims to limit the use of single-use plastic by creating an environmentally-friendly way to consume sparkling water, thanks to "kaps" that allow you to carbonate your favorite water or drink, without machines or plastic, while adding nutritional benefits.
What social/environmental problem does Smart Kaps address?
Smart Kaps responds to an environmental problem: 25 million plastic bottles are thrown away every day. A plastic bottle takes 450 years to degrade. In the meantime, it will have done a lot of damage. By 2050, if nothing changes, there will be more plastic than fish in our oceans.
Smart Kaps also responds to a consumer issue, as a pack of sparkling water represents not only plastic pollution, but also weight and bulk.
- Edgar Dubouchet : Founder
ENIDNA
Ethical lingerie
Enidna is an ethical lingerie & homewear brand. Production takes place in our French artisan workshop. Collections are produced in limited quantities or as one-offs. Materials are mainly resourced, i.e. from dormant stocks, notably from haute couture houses, also known as "deadstocks". These end-of-series fabrics will be used up to a minimum of 60% on the products, complemented by French Calais lace.
What social/environmental problem does the Enidna project address?
Fast-fashion is predominant in the fashion sector, and lingerie in particular. According to Édouard Roche, "less than 5% of lingerie brands have made sustainable development a priority", and according to Victoire Satto and Uptrade, "dormant stocks represent 12% of global annual textile production".
Indeed, the lingerie market is characterized by its dependence on imports, with the majority of players in this sector outsourcing their production abroad, particularly to Asia. However, according to the IFM, 44% of people aged 17 to 26 say they would like to see greater use of eco-friendly fabrics in fashion. While "made in France" is enjoying growing success, it is still largely a minority trend, and represents a niche in which to establish a foothold.
- Amandine Saint-André: Founder
SPRING
Donation applications for associations
Spring is an application that aims to reinvent giving, but above all to give it meaning.
In these more than difficult times, Spring was created to give the power to those who wish to take action for the causes that affect them. Spring is the social network for associations. It will make it easier for users to discover new associations and make donations to them in a simple and secure way, with access to a follow-up once the donation has been made.
Spring gives associations that don't have the means to advertise access to a tool that enables them to communicate with a large number of potential donors who would never have known about the association without Spring.
What social/environmental problem does the Spring project address?
For some associations, Spring represents an additional source of income, thanks to the possibility of raising funds. For other associations, Spring is seen as a platform for communicating their activities to a highly committed community of users.
Spring responds to a crucial lack of digital innovation on the part of associations, and aims to support member associations in their digital transition.
Following numerous discussions with various associations, Spring realized that this solution was particularly useful for small associations with limited resources and low visibility. Indeed, these associations, which are invisible to larger ones, are not very popular with donors. To alleviate this problem, enabling these associations to reach a new, broader and, above all, younger audience represents a major development opportunity for them.
- Jules Galliot : Founder
- Jules Dubrueil: In charge of technological development
SUPER SOLID
Low-tech design
Super solide designs and publishes low-tech and sustainable objects for the home, made locally. Integrating low-tech into our everyday objects allows us to drastically reduce our consumption of materials and energy, so we can move away from the disposable industry.. Super Solid is committed to promoting a local, supportive workforce.
What social/environmental problem does Super Solide address?
Super Solide wants to raise the question of the lifespan of our everyday objects and the paths they take, from design to sale. In the face of climate change, it seems important to them to slow down the use of our resources: materials and energy. As designers, the Super Solide team is keen to think about objects that use less technology and materials, while retaining a quality of comfort suited to our times.
- Céline Déprez: Co-founder, designer
- Camille Chapuis: Co-founder, designer